Our Groups

Connector Groups is designed to help you grow your business, and I want you to experience what Connector Groups are all about. You're welcome to visit one of the four groups currently running. You and I can figure out which one to visit and what's going to serve your goals. Your time will be well spent participating in this meeting, so I want to insure your visit is of maximum value. Reach out to me at (617) 398-0683, or send me an email.

Four Connector Groups operate now and meet regularly every three weeks. Each have 8 to 12 business professionals with one thing in common---they all sell something to a common buyer.
  1. BIOTECH focus is on facility engineers & laboratory managers.
  2. CXO focus is on CEO, COO, CFO, CIO, CMO & Management Team executives.
  3. HOME SERVICES focus is on home owners.
  4. MEDIA MARKETING focus is on marketing, communication & advertising executives.
This unique feature sets Connector Groups apart from other business referral programs.

Joining


As you contemplate joining Connector Groups, I invite you to take seriously the following two actions. Everyone's success in a Connector Group rests on active participation with these practices top-of-mind.

Share Market Intelligence---All the clues you hear and see while in the field, combined with other people's observations, give everyone a smarter perspective on business.

Share Best Practices---Those tactics and strategies you learn from books and field experience to secure appointments and close sales.

Introduce Colleagues to Qualified Prospects---When you help another colleague, you plant the seed of reciprocity, acting on the best interests of another. Your benefit may not be apparent right now. However, you've set the stage to reap benefits beyond you're wildest imaginings.

A good friend, Denny Engstrom of Brooks Interiors, illustrates these practices in a story he told me once. Denny sells remanufactured and new office furniture. He's called on a prospect for over two years getting nowhere. He finally accepts that he'll walk out of their meeting with no sale. So he asks the prospect 'What's the biggest problem on your desk right now?'. The guy has a leak in his warehouse roof that's causing headaches. Denny asks the guy if he'd take a call from a roofer Denny knows. The prospect accepts Denny's help. Jumping ahead, the roof gets fixed to the satisfaction of the prospect. Denny is now known as someone who cares about this guys business. Denny also positioned himself as a resource of multiple solutions. Four months later he receives a call and begins doing business with this 'cold' prospect. Denny's approach with everyone starts with 'How can I help you?'...and not what can I sell you.

Availability


To find out more about each group and determine if your seat is open, follow these links.

Questions


Got questions? Call Tom at (617) 398-0683, or contact us online.